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Relevance of Balanced Scorecard for Performance Evaluation of Selected Indian Corporate Units


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Reference:

Gohel, Harshakumari J. (2007) Relevance of Balanced Scorecard for Performance Evaluation of Selected Indian Corporate Units. PhD thesis, Saurashtra University.

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Abstract

One of the hall-mark of leading edge organization- be they public or private has been the successful application for performance evaluation to gain insight into, and make judgments about the organization and the effectiveness-efficiency of its programmes, processes and people. In other words, they use performance measurement for managing their organizations. It is a common practice to evaluate a company’s performance in terms of financial measures like profitability, ROI, EVA. However, survival of company does not depend on financial matter alone. The financial measures alone in performance measurement and control system are inadequate for strategic decision making. There has been growing criticism for financial measures in performance as they are historic in nature and lack futuristic outlook. Their relevance in the information age, when the companies are building internal assets and capabilities, is questioned. The situation might be worse when the firm is compelled to pursue short term goals at the cost of the long term objectives. Manager in practice have learnt the hard way that an unequalled focus on the financial health of the organization results in several irreparable adverse consequences. Managers of successful companies do recognize that the financial measures are after-the-events or lagging indicators of performance which depend on numerous events that would have occurred months or years before and over which they do not have control at present. Thus, Non financial measures are equally important while measuring the performance of business units. Harvard’s Robert Kaplan and David Norton developed an innovative and multidimensional corporate performance evaluation tool known as Balanced Scorecard. The BSC is a useful approach for organizational measurement and improvement. The BSC is performance measurement system using a multi-dimensional scorecard to translate strategy into a balance of financial & non-financial performance measures. So many corporate firms are using the tool successfully throughout world. While in India, the Balanced Scorecard is also getting popularity.

Details

Item Type Thesis (PhD)
Item ID 49
Creators Gohel, Harshakumari J.
Guide Gohil, Daxa C.
Keywords Performance, Evaluation, Corporate Sector, Score-card
Dewey Decimal Subjects 300 Social sciences > 380 Commerce, communications & transportation > 381 Commerce
Library of Congress Subjects H Social Sciences > HF Commerce
Department Faculties > Commerce > Department of Commerce
Affiliation with Saurashtra University
Qualification Level Doctoral
Language English
Number of Pages 275
Date 2007
Unique ID Not Available
Registration No Not Available
Depositing User Repository Staff
Date Deposited 16 Dec 2011 13:51
Last Modified 17 Jan 2012 11:13
URI: http://etheses.saurashtrauniversity.edu/id/eprint/49

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